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Global sportswear brand Adidas has confirmed a data breach involving consumer information accessed through a third-party customer service provider. The company clarified that no passwords or payment card details were compromised in the incident.
In a statement released on Friday, the German multinational revealed that an unauthorised external party had accessed customer contact details stored with an external service vendor. The breach affects consumers who previously reached out to Adidas’ customer service team.
“We immediately took steps to contain the incident and launched a comprehensive investigation, collaborating with leading information security experts,” the company said.
Adidas is now in the process of notifying individuals whose data may have been exposed. The company reiterated its commitment to safeguarding consumer privacy and maintaining robust security measures.
The compromised data is understood to include personal contact information, though Adidas did not disclose the number of affected customers.
(With inputs from Reuters)
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